How To Start a Successful Blog That’ll Make You Proud (An Ultimate Beginners Guide)
Step #7: Expand the Reach of Your Content and Communicate With Your Audience Trough An Email List
An email list is your most valuable property. You need to find a way to wrap content into building a list, to be able to reach out to prospects, follow up with them, get more traffic, and someday make money.
You need to create some kind of content that’s connected to your published posts and simply give it away in exchange for an email subscription.
An effective way to expand the reach of your content is to encourage people to subscribe to your email list. Ideally, this will lead the people who regularly interact with your content to see it, read it, and share it.
Having an email list also helps you communicate with the same people, over and over, letting you nurture them to become your leads and customers in the future.
You can use your list to create cash on demand. That’s the best thing about having an email list. Do you want more money in your pockets? Send an email offer to your list, send them to a landing page with an offer and make sales today.
If you don’t have an email list, you can’t do this.
You can make a post on your blog and say: Hey, I’m having a discount today of 20% off if anyone buys before Friday.
Yeah, good luck with that. Good luck with people just so happen to be coming back to your blog.
How to Get People to Subscribe to Your Email List
For effective email marketing, you’ll need to choose an email marketing service provider and you’ll need an email list.
Working with an email marketing service provider is the only way you can set email marketing automation to effectively communicate with large groups of contacts or subscribers.
The one email service provider that I recommend and use is Aweber (affiliate link).
It’s free for up to 500 subscribers and it’s ideal for beginners, AWeber provides powerful and professional features for free.
There are lots of tactics you can try to get people to subscribe to your email list.
Do you know which one is the most popular?
It’s Content upgrades also called lead magnets.
A content upgrade or lead magnet is any type of additional content related to your post that your visitors can get for free in exchange for their email address.
However, the important thing is that they have to add a lot of additional value to your blog post and the reader.
You should pick between three of the easiest types of content upgrades for a beginner:
- Articles in pdf
Which one you’ll use depends on your blog post.
If you have over 2000 words detailed on how to post then a cheat sheet or checklist would be a better fit because they summarize your long post into easy to follow list.
If you wrote a blog post that has a gap in content then a long-form pdf article will be ideal for filling that gap and adding value to the article and the reader.
Chest sheets and Checklists
To create a cheat sheet or checklist you just need to outline your article and add a short explanatory paragraph and relevant images if you have them.
Design is also important if you want people to see you as a serious guy who has something valuable to share.
A long-form pdf article is created the same as you are going to write your blog post.
Outline everything relevant from 2 or 3 top-performing articles that you haven’t mention in your blog post or that you mentioned but haven’t explained how it’s done step by step and go with it.
You can use the Word app, Google docs, or Canva. Just save it as pdf when you’re done.
The Simplest and Quickest Way to Get Your First Email Addresses on Your List
I’ll show you one simple method that thousands of people have used to successfully grow their email list.
Take a pen and paper and write down the names of 10 people you know in real life who might be interested in the topic of your blog.
Don’t overthink this process. These can be friends, family members, co-workers, neighbors, or anyone else. The only rule is that they might be interested in what you write about.
Send an email to these 10 people (if you don’t have their email address, you can use text message or Facebook message).
Keep it simple and tell them about your blog and ask are they interested in learning more about that.
Wait for their reply.
If they reply no, nicely thank them.
If they reply yes, that means they’re interested in hearing more from you.
If they replied via email, write down their email address.
If you’ve communicated via something other than email, reply with something like:
“That’s great! Send me your email address so I can stay in touch with you about this”.
That’s it. This is so simple but it works.
To make money with your blog, you have to find a way to monetize it.
This leads us to the next section of my framework.
Step #8: Get a Steady Flow of Extra Income by Doing Affiliate Marketing
There are many ways to monetize your blog, but the best way for a beginner is affiliate marketing.
Affiliate marketing is when you promote other people’s products and make a commission for every purchase through your affiliate links.
Affiliate marketing is how most of the internet millionaires started their way to wealth.
If you want to choose your own working plan and you like the idea of financial freedom then you are the right person for affiliate marketing. But if you are not ready to work hard and invest your time then you better skip trying this.
This isn’t a get rich fast system and like in any other business, you’ll have to work hard and be smart and consistent if you want to accomplish something.
Affiliate marketing is pretty simple, you sign up for affiliate program, get your affiliate link, and start creating content around your affiliate product.
When someone read your content, click on your affiliate link and make a purchase you earn a commission.
It’s simple as that.
Hardest part is to choose a profitable product to promote.
Here’s how to do it.
5 Steps to Discover a Profitable Affiliate Product
This procedure will take around half an hour of your time but you’ll know who wants your product, how to promote it, and which keywords to target.
Step #1: Answer the “who” question by defining the targeted persona for a particular product.
The more specific you can get, the better.
Step #2: Answer the “what” question by identifying the main problem that your affiliate product solves.
If your product isn’t solving any problems then why would someone want it?
It is all about cutting it down to one main problem.
Step #3: Answer the “why” question by identifying the special advantage of your offer.
Why should they trust you, and click on your affiliate link?
Are you offering something unique or is it something that everyone is offering?
Step #4: Answer the “how” question by finding a way to provide a different solution.
How is your product or service promoted and is it possible to offer it differently?
If you can’t deliver a different solution to promote your product you’ll have less chance to get a commission.
Once you find answers to those 4 questions, you should be able to fill in the blanks of this sentence:
My affiliate product is helping “a particular person” with “the main problem” to achieve “benefit” through “your unique solution”.
But that is not all.
The problem your offer is solving should have a decent amount of monthly searches so when your content ranks high enough you’ll get all that organic traffic visiting your site and clicking your affiliate links.
Step #5: Check the popularity of your affiliate product.
With Google’s trends tool, you can see volume trends for certain products to see if their demand is increasing.
And your keyword tool will tell you the search volume of keywords around that product.
So if there is decent demand for the product and it has a decent number of monthly searches you can go with that product.
Understand that one completed project is much more valuable than ten uncompleted projects. You must always finish one project before you start to work on something else.
Every blogger struggled with the same things as you will, they all worked hard but seeing only a small amount of traffic without any returns.
Don’t change your niche and start another project, or just give up. Do whatever you can because nothing comes overnight. It takes a couple of months before you can see any result of your hard work.
You can check out my post about free affiliate marketing training if you are interested in learning more about affiliate marketing.
There’s my FIRE framework.
Now you know more about how to successfully start a blog and make it profitable.
If you think that blogging is a bit outdated now when we have so many social media platforms these days, let me tell you just two interesting facts:
- Market researchers estimate that over 77% of all internet users read blogs regularly.
- Content marketing, with blogging included, is a 300 billion dollar industry.
So if your goals are to build an audience and make money online, then the obvious answer to the question should you start your own blog is:
Yes, you should start a blog.
And the best way to start a blog is by following my FIRE Framework that contains proven blogging tips for successful blogging.
Will you do it or not it’s up to you.
What do you think about my framework? Do you think I missed something important?
Please, tell me in the comments section below. I’ll read and answer every comment.
Anthony Miller is the guy who’s responsible for the invention of the robotic exoskeleton, multi-use rocket, and a hair growing helmet.
His inventions helped him to become the first man who flown to Jupiter, where Jupiterians greeted him exuberantly and even adored him divinely because of his long curly hair.
“Such lovely beings”, he reported on his return back to Earth.
He’s also been blogging successfully for over 10 years and he took an enormous amount of online courses before he was enlightened by God himself to start helping beginners to transform into successful bloggers.